Category: E Commerce

Posts related to E Commerce

  • Get your own deal site on Drupal- The beauty of OpenSource

    Snapdeal, Dealsandyou, mydala, crazeal and so on development of such websites can be a huge task and consumes significant amount of manpower and time.


    OpenSource softwares exists which can significantly reduce the time and cost required to get such deal site up and running. I found this project while browsing Drupal distributions called “Open Deals

    About Open Deals

    Open Deals is a Free Deals Site distribution, based on Drupal 7, Drupal Commerce and other modules.
    You can use the distribution for you or your clients and you can modify it at will.

    We hope that the distribution will be beneficial and useful for you.

    We’ll be glad to listen to your comments and feedback.

    Open Deals is a combination of Drupal Core and many Modules which in a complete sense create a ready site for Deals. Anyone, literally anyone who wishes to create his own Deal site and get it up and running in minutes. (Obviously, you should know that Drupal is and how it works)


    If you are new to Drupal, let me give you a brief about it:

    In simple words its a combinations of lots of PHP code woven together to create a software system. This can be used to create sites of all types, be it a blog, corporate site, e-commerce site Or anything you wish. If you wish to extend the ability, you have a list of modules choose your feature and install it. The repository has everything from Facebook buttons to complex systems. Dont like the color, layout, you have lots of themes too install one and you can have the look changed.

    The beauty of this CMS and other CMS is that you *dont* need to learn coding at All to get started and make the basic usage.


    Created originally by Dries Buytaert


  • Can make a dent ?

    Its the most written, most tweeted topic of 2012 the every of Amazon in India.

    As earlier it was already speculated the Amazon its establishing its operations and fulfilment centers in Mumbai, which was true and the momentum can be see n by them setting up the fullfillment centre and own courier service.

    As the launch of Junglee it is understood as the entry of Amazon in India but through a different route. Here at Junglee Amazon isn’t selling anything which is the core of Amazon, but Junglee

    Amazon enters India as Junglee

    enables customers to find and discover products from online and offline retailers in India and from Junglee organizes massive selection and multiple buying options from hundreds of sellers, and leverages Amazon’s proven technologies and millions of customer reviews to help customers make smart purchase decisions.

    Most take it as the best option available, as Junglee provides the best price at different stores,many of those are offline. It is a wrong assumption and positioning by Amazon that lowest price is the only factor a prospects consider while making an online purchase.
    Few other important points are:

    1. Trust
      How many if the stores that are recommended at Jungles can you actually trust ?
    2. Reliability
      Are you sure you will get the right product, in the right shape? This won’t be of significance when payment is COD.
    3. After Sales
      Yes its not the part of the store but the manufacturer once the product is sold, however stores like Flipkart, InfiBeam, Letsbuy (acquired by Flipkart)  offer replacements up to 30-45 days.
    4. Media
      Most prospects prefer making a purchase from a brand / store whom they have heard about from online / offline media (A friend, Ads,etc).

    So, Junglee is really an aggregation and can not help customers to get Options but not to ease theDecision Making, it actually creates a confusion.

    Amazon can actually get the benefit of the enormous consumer data that it will generate through the “Likes”  that it will generate and create a presence in the mind of consumers. (Though Amazon is well known) Logo

    We can just wait and watch till Amazon makes its way in India after facing challenges.