Naushad . Product Designer

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  • Considerations and constraints when designing Outlook Plugins

    Domain: Private Equity
    Use-case: Note taking, relationship management

    • Similar to that of Mobile
    • The canvas
    • Not everything can be customized
    • Variations based on platform
    • Font scaling issues

    March 17, 2023

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    Naushad

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    Uncategorized
  • Complexity – Tresler – Enterprise

    March 8, 2023

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    Naushad

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    Uncategorized
  • I had never thought hiking trails are “designed”

    Vox video Designing Hiking Trails

    I have trekked a lot but never imagined that Trails are “Designed”… Assuming trails in India are mostly desire, accessible lines (keywords from the video) rather than Designed ones…..

    Watch the video to get curious enough. 🙂

    October 14, 2022

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    Naushad

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    User Experience
    physical experience
  • PayTM and the dark pattern in Postpaid

    Usage of dark patterns by payments app PayTM as documented by The Ken Web. Details in twitter thread below.

    As the Data Protection bills come to light, Dark Patterns must also be banned in India.

    I was reading @TheKenWeb’s “aka-Ching” newsletter by @tam_arund and today they featured the most jaw-droppingly dark pattern from PayTM I have ever seen.

    Let’s talk about this a bit. pic.twitter.com/Rn2JrUGTY0

    — Roses are red, & so are beets, Chandra went and (@NCResq) June 6, 2022
    June 7, 2022

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    Naushad

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    User Experience
    dark pattern
  • TikTok was a canteen; Instagram is a café

    How the ban of TikTok and launch of Instagram Reels in India with restrictions and biases lead to exclusion of tier 3 and tier 4 city users mostly lower castes.

    Read more at the link

    https://restofworld.org/2021/instagram-and-class-in-india/

    October 10, 2021

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    Naushad

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    Uncategorized
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